Cultural Intelligence

Exciting News!

I recently had the privilege of joining Ivan Meakins on his podcast, Content Untapped. We dived deep into the world of youth culture and explored its profound impact on content marketing. 🎙️🔥

Here are a few takeaways from our conversation:

  • I discussed the mechanisms by which street culture defines "cool."
  • We delved into strategies brands can adopt to resonate with youth culture, priming their content for future engagement.
  • I shared insights on how to authentically tap into "culture" while also giving back to the communities from which it originates.

🎧 Listen to our full discussion here: